You No Longer Need to Stop By the Office to Write a Contract

Start using your iPad to carry documents and write contracts with your clients. Don’t waste time going back to the office to write a contract. This short video will teach you how to import documents, edit documents, save & email them, all from your iPad.

Spend more time out of the office generating revenue by working efficiently with your clients.

Is only 1/3 of your message “Sticking” with your audience?

I just finished reading Made to Stickwhy some ideas survive and others die, by Chip & Dan Heath. A good friend of mine, Greg Herder of Hobbs Herder Marketing recommended this book at one of his marketing seminars. The 6 Principles of Sticky Ideas are remembered by and acronym SUCCESs and are covered in less than 300 pages.

  • Simple
  • Unexpected
  • Concrete
  • Credible
  • Emotional
  • Stories.

We’ve now applied these principles to our Training Classes, Business Meetings, and our office’s day to day conversation. We all have ideas we need to communicate, and if they contain a few of these principles, your chances of them sticking to your audience will increase significantly. 


How & Why to Buy a Home in a Buyer’s Market

Avoid the mistakes that stop most buyers from capitalizing on the opportunities available today. Economic times have changed. The real estate marketplace has changed and there’s a world of opportunity out there for buyers. But to truly make the most of your investment dollar, you need to know what to expect from the marketplace. 

Don’t be fooled by thinking today’s market conditions will allow you to dictate the price and condition on any property you want to purchase. My Special Report will set the record straight and help establish realistic expectations in order to get the best property and the best price. Here a few topics we’ll cover:

  • When to buy in order to best capitalize on market conditions
  • How to avoid the mistake of waiting for the “perfect price” only to miss out on a great home buying opportunity
  • Why some sellers aren’t as desperate as the media makes them out to be

Right now is a great time to buy a home or investment property. Email us your mailing address and we will ship you hard copy of this report today. 


The Market is Up….Should I list my House?

This week several positive Real Estate Reports were released. The Case-Shiller Index reported home prices have risen for  6 consecutive months. On top of this, Interest Rates dropped and our local inventory of homes is low. Several clients have called this week and asked, “Should I put my home on the market now?”

First we must distinguish the difference between Want & Need.

  • If you want to sell your home because you think the local market is improving, then I recommend waiting another 6-12 months and asses the market in the Spring.
  • If you need to sell your home because you’ve outgrown it or it’s more space then you need, I recommend waiting to list it in January. Its only a few weeks and is not worth the stress if you can afford to wait.

The Columbus Market is slowly recovering, but consumers are easily excited by statistics and analytics. When people think analytically, they are less likely to think emotionally. Our emotions heavily influence our decision to buy or sell real estate, but this decision is always prompted  by our assessment of the current market conditions.

Is Your Home in the 30%

30% of our properties have been on the market for 1 YEAR or more. WOW! Are these homeowners realistic about their price? What’s wrong with these properties? To sell your property in a timely manner, you’ve got to be the “Best Value in Your Price Range”. Our local Board of Realtors just released the year to date housing report and here are the simple facts:

January 1, 2012 through October 30, 2012

Average List Price $159,480

Average Sold Price $153,970

Average Days On the Market 168